From the time we watched our first game, we all understood the fundamental
role of the offense in the game of football. The
purpose of the offense is
not to control the clock, nor is it to create field position or give the defense
a rest. Although these
are all important by-products of an effective
offense, they are not the primary focus. The role of the offense is to score
points, period. It is with that basic premise in mind that we communicate and
develop our philosophy for the area between the opponents' 25-yard line and
their 5-yard line, the area we refer to as the "Scoring Zone". We use this
reference in an effort to
communicate to our team what we intend to do when
the ball reaches this point.
Goals
When developing a scoring zone philosophy or plan, we
must first set parameters or goals of what we are trying to accomplish. This
allows players and coaches to understand the importance of efficiency in this
area. It also gives us a tool to measure ourselves. When setting efficiency
goals for the scoring zone, we want to first be realistic. We want to set
standards that are attainable but not underachieving. Meeting a goal serves no
purpose if it does not help us win. Secondly, we must set a standard that not
only challenges our unit, but also communications the level of performance that
we expect from our offense. Lastly, we must take into account the effectiveness
of our kicking game and kicker. Can we expect at least a field
goal when we
reach the 25-yard line? Going into each season we will adjust our scoring zone
performance expectations slightly. For the 2000 season, we entered each game
with the following objective.
1. 80% in the Scoring Zone (TD or FG)
2. 67% TD's
Through the MAC championship game, we were able to score 41 of 48 times in the scoring zone for 85%. We were able to score TD's 71% of the time, or 34 of the 48 times in the scoring zone. In this respect, we were efficient and successful in this area. For the 2001 season, these performance expectations may be slightly altered in the effort to raise the bar.
Philosophy
When developing a scoring zone philosophy, we
first look at the personality of our offense. We do not want to drastically
alter from our attacking style of offense. Our offensive philosophy is based on
a two-pronged attack. We want to be balanced and unpredictable, blending the run
with the pass from a variety of looks using different combinations of personnel,
formations, shifting, and motion.
With this in mind, we set forth to develop our scoring zone package in an effort to keep pressure on opposing defenses. We want to stay consistent in our approach with our unit while remaining unpredictable to our opponents. We try to keep the following considerations in mind when developing our scoring zone plan.
A. What is the opponents' defensive philosophy in this area? Through film
study we can determine if the defense is zone
oriented or based on increased
pressure.
B. While trying to attack the defense, do not make calls that jeopardize the field position. That is, avoid negative plays.
C. Try to avoid 3rd and long situations. Our advantage is the run/pass
threat. 3rd and long reduces the threat, and defenses
will have special
coverages or blitzes for these situations.
D. Utilize a wider variety of motion, shifting, personnel grouping and formations to create indecision on the part of the defense.
E. Coach this aspect of the game to convey a great sense of urgency to your
offense. This can be done in the classroom and,
more importantly, by
committing practice time to this important facet of the game. The more you are
able to put players in this
situation in practice, the more poise and
production they will display on the field.
Pre-Scoring Zone
As coaches, we all realize that efficiency
in the scoring zone is vitally important to winning any game. However, one area
that many game plans over-look is the part of the field leading up to the
scoring zone. Spending time to plan for this area will increase your
opportunities in the scoring zone. At Western Michigan, the priority for us once
we cross the 50-yard line is to use a combination of plays that will increase
our chances of crossing the 25-yard line. When choosing
plays for this area,
we try to keep 2 basic ideas in mind:
1. Utilize plays that have the highest degree of success in the 10- 15 yard range.
2. Do not become conservative on your approach, but avoid plays that might
put your team into a position of having to convert a 3rd and long (i.e.the use
of deceptive such as reverses etc.), and avoid protections that have the
quarterback sit deep in the pocket making multiple reads. This is a great place
to use the quick passing game and protections that move the
pocket.
This is also an area you must determine how far out to extend your 4th down territory. Oftentimes this is influenced by your kicking ability and weather/field conditions. We plan for this during the week and take time to explain our intentions to our offense to not surprise them on game day. We want 4th down attempts interpreted as further "attack," and not as "panic" on the part of the coaching staff.
The Plan
We break down the scoring zone into 3 separate
areas.
A. +24-+15
B. +14-+10
C. +9-IN
In each category, we will have 3-4 specific passes and 2-3 specific runs. The passing package for the 3 combined areas will include:
A. Drop Back
B. Play-Action
C. Sprint-Out
D. Screens
We will attack the defense with vertical routes such as corners, streaks and
post routes (especially on early downs). As
mentioned previously, we will
increase the use of shifting and use personnel and formation change-ups to
ensure one on one
situations, create personnel mismatches and forces the
defense into pre-snap adjustments they may not be accustomed to.
The run package for the three combined areas will include:
1. Inside quick-rhythm runs that can be run on quick a cadence
2. A way to quickly pressure the perimeter of the defense safely.
3. A misdirection play vs. fast flowing or overpursuing defenses.
In this area, it is imperative that you control the point of attack and allow
the ball carrier to do his job. We must also not allow
penetration across
the front in an effort to avoid negative yardage plays. Extra tight-end sets,
wing sets and unbalanced formation can be used to your advantage in this area to
create the match-ups desire. The ability to run the ball must be stressed to
your unit. This is an area that requires tough, physical blocking and running.
The ability to establish the run in the scoring zone significantly increases
your chances for success.
Key Coaching Points
1. Don't use route combinations or
blocking schemes not otherwise practiced. Create the deception and change
through
motion, shifts, and formations.
2. Find ways to get the ball to playmakers. Take advantage of your special
players. Don't ask someone to do something he is
not capable of.
3. Strive for simplicity to enhance confidence and your ability to help your team from the sideline. QB reads, blocking assignments and route adjustments can be received more readily if they are simple to begin with. Remember simplicity to your unit may be achieved while creating a drastic change for the defense. (i.e. a base play from a different personnel grouping with a shift)
4. Commit practice time and meeting time to this as often as possible. At
Western Michigan, we practice scoring zone
one-on-one (WR vs. DB's) ever
other practice. We have a scoring period of 7- on-7 on both Wednesday and
Thursday.
We have a team scoring zone period on both Wednesday and Thursday
and a-team walk-through on both Thursday
and Friday. The more we emphasize
the importance of an efficient scoring zone plan, the more our players will work
to
ensure success.
At Western Michigan, we strive to be creative and unpredictable in all areas of offensive football. Some of our greatest challenges have come in this area of the field. Hopefully, some of the ideas I have presented you will find worthwhile. Success in the scoring zone does not happen by chance. When you have a plan, teach your plan, believe in your plan and practice your plan, it will pay the dividends you seek.